For me, the role is incredibly varied and this is one of the things I enjoy a lot. There’s never the same project or the same problem to solve. It’s always a challenge but at the same time it’s always a chance to try something different and learn something new.
The workload like this whatsapp number list allows both the vendor and the affiliate to focus on. Clicks are the number of clicks coming to your website’s URL from organic search results.
I guess my ‘issue’ is that I always love to learn new things but sometimes there are too many ideas whizzing around in my head at the same time. I’m often thinking about 3D, VFX, graphic design, animation and sometimes even video production. On the other side, I’m thinking about technology: finding the best technical approach to work with the development team and deliver the best experiences for our clients.
I would say building a really epic team of talented developers, 3D artists and designers at Vismedia is already a big achievement for me. Having a truly great team helps me to achieve big things.
Probably one of the coolest projects so far would be one for the industrial thread manufacturer Coats and their automotive division. We were able to deliver a multi-platform experience with an interactive 3D web model viewer that works entirely in a web browser with no extra software or hardware. We also created an AR app that recognises a metre-long 3D printed model of a vehicle, overlaying the model with incredible photorealistic 3D animation. We made that AR experience streamable on a large display screen at Coats’ product showcase in Ho Chi Minh City, Vietnam.
What are the key pillars of any successful or engaging digital content campaign? How do you approach it?
The first step is one of the most important: understanding what the client wants to achieve and who their audience is.
A lot of creatives like to jump to the drawing board straight away, but this is usually the wrong approach. In a world where we have thousands of different devices, browsers and platforms, we need to know who the people actually are that will be using this experience.